Capturing the Essence of a Pop Culture Entrepreneur: Travis Landry's Professional Headshots

When Travis Landry, and the visionary founder of Landry Pop Auctions (LPA) and a charismatic host of PBS's Antiques Roadshow, approached us for new headshots, we knew we had a unique opportunity. We weren't just capturing a portrait; we were crafting a visual identity that would resonate with the passionate community of pop culture collectors that LPA serves.

Branding Beyond the Ordinary

When Travis Landry, founder of Landry Pop Auctions (LPA), and appraiser on PBS’s Antique Roadshow needed new headshots, we knew this wasn't going to be a typical photoshoot.

More Than Just a Headshot

LPA isn't just another auction brand—it's a platform for modern collectors passionate about pop culture collectibles. Travis's marketing needed images that reflected this unique vision.

The Strategic Approach to Professional Photography

Traditional business headshots often feel static and impersonal. For LPA, the goal was different: "Showing potential consignors and buyers items that they might have in their possession or want to have for their collection makes all the difference."

Key Photography Objectives:

• Highlight Travis's expertise
• Showcase collectible items
• Create versatile marketing materials
• Capture the energy of pop culture entrepreneurship

Behind the Scenes

We worked closely with Travis to select four distinct photographs that would:

• Enhance LPA's marketing presence
• Work across multiple platforms
• Appeal to comic con audiences
• Represent the brand's dynamic spirit

Unlocking Hidden Value

One of LPA's core missions is revealing the unexpected: "Some people do not realize what they have that could be worth money!" The headshots needed to communicate this sense of discovery and expertise.